More news coming out of All Elite Wrestling as Brandi Rhodes has been named the Chief Brand Officer.
I’ve dreamt of a life where I could marry my passions, combining my academic past with my entertainment future. I’m so excited to have been named Chief Brand Officer of AEW, and thrilled to continue to entertain inside and around the ring. 2019 is going to be amazing. #AEW pic.twitter.com/NVTrA83YS3
— Brandi Rhodes (@TheBrandiRhodes) January 3, 2019
The following is the definition of Chief Brand Officer from Wikipedia:
A chief brand officer (CBO) is a relatively new executive-level position at a corporation, company, organization, or agency, which typically reports to the CEO or board of directors and is responsible for a brand‘s image, experience, and promise.
To add to this, Stephanie McMahon is actually the Chief Brand Officer of WWE, which puts Brandi in the same position for AEW.